Young Consumers
Children are consumers too! The marketplace which targets children is fast-moving and characterized by an increasingly sophisticated and brand-aware audience. Topical articles and the latest research findings keep you in touch with what youth are thinking and doing.
The Consumer Affairs Commission will offer ideas, insights and information on key issues across the youth market, including a depth and breadth of knowledge and valuable data.
Topics will include, but are not limited to:
- Youth consumer behaviour
- Branding
- New product development
- Child and adolescent development
- Children and technology
- Responsible marketing
- Youth trends
- Children’s media
- Industry initiatives
- Ethical and regulatory issues
